Close prospects while the iron is hot.
They called, but didn’t buy. Now you can use Boomerang, Dial800's automated save-the-sale direct mail program to reach out to prospects and close more sales.
Boomerang
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Save-the-Sale
Give prospects that have already expressed an interest in your product or service an incentive to do business with you. Send customizable, offer specific postcards, before they start researching your competition and get another chance to make the sale!
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Lost Lead Recovery
If a lead calls and you lose it for any reason—a disconnection, miscommunication, or any other mishap—we can do a reverse append and determine the caller's household information. You can then send a personalized postcard that gives you another chance to close that prospect.
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Easy, Automated Service
Once you set up your offer using one of our intuitive templates, postcards are mailed within 48 hours of the call coming in. The service is automated, so you don't have to do anything but wait for additional orders to come in!
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Phenominal ROI
Boomerang close rates and ROI have been proven to be up to 6x more effective than random direct mail programs. It makes sense: you are reaching prospective customers who have already shown an interest in your product or service.
Features and Benefits
Boomerang allows you to pursue prospects that called but didn't buy. With Boomerang, you’ll be able to use automated direct mail to proactively reach out to these prospects and close more sales.
Here’s how it works. When a caller telephones but doesn’t buy, Dial800's call tracking software, CallView360° does a reverse append on the inbound telephone number and identifies the occupants of the household that called, their address, even invaluable demographic characteristics. Then, based upon your filters, Boomerang springs into action and creates a postcard with the offer you have tailored based upon specific criteria. Within 48 hours of the inbound call, the postcard is mailed out to the consumer that raised their hand.
Why pique the curiosity of a prospect, only to have them start shopping for their options? Strike while the iron is hot! Boomerang is easy and flexible with many outstanding features and benefits.
Anyone not using all the services Dial800 offers is minimizing ROI. Allow for success, dial: 800-DIAL800!
Lori, Thor Associates - Managing Partner
"Thanks for your help, you guys did an AMAZING JOB getting everything done by the deadline.
Kathy, Direct Impact Group - Vice President
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Full Automation
The system is completely customizable, but fully automated. Once parameters are established and the mailers’ message created, the fulfillment engine runs itself, automatically generating the postcards and sending them exactly where they need to go by harnessing the power of CallView 360° demographics.
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Demographic-Specific Mailings
All caller demographics provided by CallView360°—including address, income bracket, family size, age, and others—can be assigned specialized messages, enabling highly refined matching of offers and customers.
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Rapid Response
Postcards are mailed within 48 hours of their origination, enticing the prospect to call back while the offer that originally attracted interest is still fresh. This demonstrates a company's dedication to its customers, belief in its offer, and efficiency of fulfillment.
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High Quality Print
Full Color on both sides, 14pt Paper Stock, UV Coating available on both sides. Postcards can printed at 4"”x 6" or 5.5"”x 8.5".
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Templates Library
Beautiful, high quality full color postcards with 100's of templates available, each created to enhance your offer appeal.
Customize our templates, or upload your own designs via PDF (preferred), EPS, JPEG, TIFF, MS Office, or Publisher. Remember, you can always re-use or modify the designs you've already created. Free NCOA Certification
Over 40 million Americans change their address annually, which creates formidable obstacles in maintaining a high-quality mailing list. Changes-of-address information is used to help reduce undeliverable mail pieces before mail enters the mail stream.
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Data Accuracy
Address information is standardized to conform to USPS® requirements, including the ZIP + 4® code.
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Schedule It, Then Track It.
Define how often you'd like Boomerang to send postcards: One Time, Daily, Weekly, Monthly; associate a tracking Toll-Free Number to each postcard campaign and easily track in CallView360° the response rates you generate.
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Budget Management
Pre-paid mailings balances allow you to easily manage your budget and control actual expenses.
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Campaign Manager
For all your active mailing campaigns, see at a glance postcard thumbnails, mailer frequency, last date mailed, next execution, total cost and total postcards mailed.