Tag: toll free numbers

Call tracking is an efficient, effective marketing tool

Ringing in sales: Call tracking is an efficient, effective marketing tool

Q: What is call tracking? A: The technology uses phones in conjunction with computer software to automatically track information about your incoming phone calls. That allows you to learn as . . . CONTINUE READING

How law-themed phone numbers drive new business

Legal lingo: How law-themed phone numbers drive new business

If you’re a lawyer seeking new clients, a memorable phone number is only going to help your bottom line. Why? Because many consumers don’t regularly interact with lawyers and are . . . CONTINUE READING

PPC harvest: How to leverage those incoming calls

PPC harvest: How to leverage those incoming calls

You’re staging a successful pay-per-call campaign that’s harvesting great qualified leads in the form of incoming calls. Or perhaps you’re in the process of teaching customer-service personnel to convert incoming . . . CONTINUE READING

5 ways to maximize toll-free numbers in radio ads

5 ways to maximize toll-free numbers in radio ads

So you’ve picked a meaningful, memorable toll-free number and you’re enthused about leveraging that into a catchy radio ad — especially now that you can use call-tracking metrics to monitor campaign . . . CONTINUE READING

Call Tracking with Dynamic Number Insertion

Increase your leads using Call Tracking with Dynamic Number Insertion

Using a memorable toll-free number on your website is a smart way to increase leads and conversions. Now, with dynamic number insertion, call tracking can be used to pinpoint the . . . CONTINUE READING

Increase Inbound Response

One Simple Trick to Increase Inbound Response

We’ve all heard it before: “one simple trick…” Do they really exist? If you’re a direct marketer, the answer is simple: yes. There is one simple trick to increase your . . . CONTINUE READING

Reduce Misdials

Reduce Misdials with Toll Free 800 Numbers

  If your business uses a toll free number in your marketing, then it is important that you have an 800 number and not an 877 or 888. Instinctively people . . . CONTINUE READING

Number Chunking

The Science of Number Chunking and Toll Free Numbers

  Have you wondered why some numbers are so easy to remember and some you just can’t pick up? The Science of Number Chunking explains why: science indicates that people . . . CONTINUE READING

History of Toll Free Numbers

A Brief History of Toll Free Numbers

  Toll Free Numbers and 800 Numbers When you hear “toll free number” what do you think of? Do you think of an 877 or 888 number? More often than . . . CONTINUE READING

Call Tracking Enhances Response Reliability

5 Ways Call Tracking Enhances Response Reliability

Response reliability can be a critical issue when companies route inbound calls to more than one location. Back in the 90s, call centers packed with cubicles were the optimal choice . . . CONTINUE READING