Omnichannel strategy? Call marketing works across venues
Digital marketing has made enormous gains in helping businesses reach wider audiences. But that doesn’t mean digital is the end-all be-all in finding every potential customer of every demographic. After . . . CONTINUE READING
Relief from poor ROI: How call marketing solves industry problems
While many marketing departments are working with expanded budgets these days, they’re also under pressure to show the ROI of their call marketing plans. The problem is that with many . . . CONTINUE READING
Make it ring: Mobile-searched businesses cry out for call marketing
If your customers are likely to find you by searching for your type of business via mobile, you should be optimizing call marketing. The same applies if customers frequently call . . . CONTINUE READING
Now it’s personal: How informed emails are boosting call marketing
As today’s consumers continue to be bombarded with promotional messages from multiple channels, savvy businesses are stepping up with messages that cut through the clutter. Email has become a powerful . . . CONTINUE READING
About routing: How to direct calls strategically
Back in the day, being able to forward an incoming call to anyone in your office was considered cutting-edge technology. Now technology has advanced to where call-routing software like Dial800’s . . . CONTINUE READING
Hold the phone: Maximizing mobile traffic to your website
Mobile customers. They’re out there in droves, and you want them looking for your business. Google searches on mobile devices surpassed those on desktops last summer, Google reports. And that’s . . . CONTINUE READING
Dial800 featured at new call marketing conference
Dial800 was one of the Gold-Level Sponsors earlier this month at Contact 2016, a new and groundbreaking conference in San Francisco attracting nationwide specialists in financial services, health care, . . . CONTINUE READING
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