Live wires: How incoming calls can drive sales
Sure, your smartphone assistant Siri can come in handy with her real-time directions, immediate answers to questions and ability to remind us of important daily events. But it’s difficult to envision . . . CONTINUE READING
Experts: Fight for ownership of your first-party data
Now that customer data has become so incredibly useful in fine-tuning marketing campaigns and controlling ROI, some agencies and their clients are struggling to define who, exactly, owns that information. . . . CONTINUE READING
Call a plumber! Home service firms need memorable numbers
If you’re an architect, property manager, home security specialist or home services contractor, marketing strategy may not be your top priority. At the same time, your business is likely to . . . CONTINUE READING
Call Delivery Systems team to exchange ideas at Pacific Telecommunications Conference
A team from Dial800 subsidiary firm Call Delivery Systems will head to Honolulu, Jan. 15-18 to network with peers and discuss the latest and greatest innovations in telecommunications. The annual . . . CONTINUE READING
Dial800 to hit first big conference of 2017: Affiliate Summit West
Set to network with some 6,000 other attendees at the sold-out Affiliate Summit West in Las Vegas from Jan. 15-17 are Dial 800’s VP-Business Development Mike Mezzanotte and Director of . . . CONTINUE READING
Communications breakdown? Not looping everyone in can affect profits
If your staff is struggling with an inability to communicate, it could be adversely affecting your bottom line. A recent study by the Project Management Institute found 56 percent . . . CONTINUE READING
Account-based marketing: Cherry picking that works
Marketers have been targeting key accounts for years, but now have the power to address them on a broader scale due to CRM technologies allowing for greater automation and scale. . . . CONTINUE READING
Dial800 specialists featured at industry’s ERA convention
The Dial800 team will be with some 3,400 attendees at the annual D2C Convention sponsored by the Electronic Retailing Association in Las Vegas this month. And two company specialists will be sharing knowledge . . . CONTINUE READING
Balancing act: Which of your jobs can be mechanized?
With the prevalence of automated emails, pop-up ads that seem to read your mind and phone systems that interrogate you before your call gets through, you may sometimes feel like . . . CONTINUE READING
Online loot: Finding followers’ funds
Most businesses are sold on social media for the purposes of branding and building customer trust, but justifying social media ROI can be challenging because of the sometimes tenuous link . . . CONTINUE READING
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