
Turn it on: TV viewing remains popular across channels
While more and more marketers are experimenting with the use of video ads on desktop and mobile, recent research by Nielsen shows traditional TV remains the top source for video . . . CONTINUE READING

Goal setting 2017: Big and small objectives work best in tandem
It’s budget season, the time of year when business owners consider how high to set their sights on improvements over the coming year. Should they aim for the stars and . . . CONTINUE READING

Revenue race: Are your employees ready for catalog season?
If you’re like many Americans, around this time of year you’re likely harvesting a stack of holiday catalogs each time you hit the mailbox. Some regard catalog marketing as old fashioned, but . . . CONTINUE READING

Balancing act: Which of your jobs can be mechanized?
With the prevalence of automated emails, pop-up ads that seem to read your mind and phone systems that interrogate you before your call gets through, you may sometimes feel like . . . CONTINUE READING

Dial800 Q&A with SOMOS
Friday, 08/19/2016 Dial800’s Chris Lowe, Sr. Director of Telecom and Technology, met with SOMOs, the Toll Free industry’s management and administrative platform last week for a one-on-one interview. Their discussion . . . CONTINUE READING

About routing: How to direct calls strategically
Back in the day, being able to forward an incoming call to anyone in your office was considered cutting-edge technology. Now technology has advanced to where call-routing software like Dial800’s . . . CONTINUE READING

Dial800 Chosen for 100 Best Places to Work in Los Angeles
Rankings Will Be Revealed at Los Angeles Business Journal Event August 16 LOS ANGELES, CA–(Marketwired – Jul 5, 2016) – Dial800 has been named to the Los Angeles Business Journal’s 100 Best . . . CONTINUE READING

How are you exceptional? 6 tips for creating a great value proposition
Creating a statement for your website that clearly explains why a customer should buy from you can be harder than it sounds. An effective customer value proposition (also known as . . . CONTINUE READING

On the change gang: Helping employees adjust to upheaval
It’s a cliché but it’s also true: Change is difficult. In fact, it’s so challenging for businesses that one Harvard Business Review report places the failure rate of all large-scale . . . CONTINUE READING


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