Integrate call tracking with marketing automation
Perhaps you run a small business whose PPC campaign is well underway, and you’re gathering all kinds of valuable information about your customers through call tracking. Next, you might invest . . . CONTINUE READING
PPC harvest: How to leverage those incoming calls
You’re staging a successful pay-per-call campaign that’s harvesting great qualified leads in the form of incoming calls. Or perhaps you’re in the process of teaching customer-service personnel to convert incoming . . . CONTINUE READING
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