Experts: Fight for ownership of your first-party data
Now that customer data has become so incredibly useful in fine-tuning marketing campaigns and controlling ROI, some agencies and their clients are struggling to define who, exactly, owns that information. . . . CONTINUE READING
Got leads? Dial800 exec to find out at LeadsCon 2017
The Dial800 Business Development team will be reviewing the latest industry news and trends this spring at LeadsCon West, while also sharing Dial800’s newest offering – The Leads Marketplace with . . . CONTINUE READING
Video with a vim: Creative online footage catapults conversions
Given the world’s appetite for brief, intriguing, easy-to-digest entertainment via mobile, it’s no surprise video marketing is growing exponentially. Even small businesses can no longer afford to ignore the . . . CONTINUE READING
Dial800 to share Great Ideas at 2017 ERA summit
Dial800 VP of Business Development Mike Mezzanotte plans to mingle with 700 or so other industry players at the ERA Great Ideas Summit scheduled this year for San Juan, Puerto . . . CONTINUE READING
Dial800 business development team heads to Contact.io 2017 conference
The entire Business Development team from Dial 800 will knock elbows Feb. 6-7 at the second annual Contact 2017, a San Francisco conference centering around the call marketing ecosystem and . . . CONTINUE READING
Call a plumber! Home service firms need memorable numbers
If you’re an architect, property manager, home security specialist or home services contractor, marketing strategy may not be your top priority. At the same time, your business is likely to . . . CONTINUE READING
New marketing trends for 2017: More AI, VR, AR and live streaming
As marketing technology continues to rapidly evolve, so must marketers stay on top of the trends to keep up with their competition. That’s especially true for those whose work involves . . . CONTINUE READING
Ring it on: Phones vital to digital transformation of insurance industry
The key phrase in the insurance industry these days is “digital transformation.” Many companies are working like mad to install new technology that will allow them to personalize customer offerings . . . CONTINUE READING
Call Delivery Systems team to exchange ideas at Pacific Telecommunications Conference
A team from Dial800 subsidiary firm Call Delivery Systems will head to Honolulu, Jan. 15-18 to network with peers and discuss the latest and greatest innovations in telecommunications. The annual . . . CONTINUE READING
Dial800 to hit first big conference of 2017: Affiliate Summit West
Set to network with some 6,000 other attendees at the sold-out Affiliate Summit West in Las Vegas from Jan. 15-17 are Dial 800’s VP-Business Development Mike Mezzanotte and Director of . . . CONTINUE READING