Tag: advertising

Toll-free meets torts: Dial800 crew to connect with lawyers at MTMP event

Toll-free meets torts: Dial800 crew to connect with lawyers at MTMP event

Specialists from Dial800 will be exhibiting at the Mass Torts Made Perfect (MTMP) conference April 26-28 in Las Vegas, Nevada – at Foyer booth #2. The legal segment has become . . . CONTINUE READING

Dial800 team to go another round at Response Expo

Dial800 team to go another round at Response Expo

This year’s Response Expo convention is expected to be a real knockout, and specialists from Dial800 will be there to take part. In honor of keynote speaker Sugar Ray Leonard, . . . CONTINUE READING

Auto-dial: How Google call extensions can improve your ROI

Auto-dial: How Google call extensions can improve your ROI

If your business relies heavily on incoming phone calls, Google ads that incorporate free call extensions can be a hugely effective tool for driving and tracking engagement. As indicated by . . . CONTINUE READING

Two peas, meet pod: How call tracking can help your sales planning

Two peas, meet pod: How call tracking can help your sales planning

Once you really see the advantages of driving incoming calls via your pay-per-call campaign — in particular, the conversions they produce — you’ll surely want to integrate that campaign into . . . CONTINUE READING

Movement toward monetizing: Your archived data should be lightning quick to find

Movement toward monetizing: Your archived data should be lightning quick to find

In today’s data-rich environment, organizations that don’t leverage both current and archived data sources could well be missing opportunities for growth. The data gleaned from your call forward and call . . . CONTINUE READING

Employee giving made easier: 8 tips for success

Employee giving made easier: 8 tips for success

If you’re an employer trying to increase charitable giving in your workplace, several strategies may apply — from optimizing generational differences to gamifying the giving process. A significant $4 billion . . . CONTINUE READING

Experts: Fight for ownership of your first-party data

Experts: Fight for ownership of your first-party data

Now that customer data has become so incredibly useful in fine-tuning marketing campaigns and controlling ROI, some agencies and their clients are struggling to define who, exactly, owns that information. . . . CONTINUE READING

Video with a vim: Creative online footage catapults conversions

Video with a vim: Creative online footage catapults conversions

  Given the world’s appetite for brief, intriguing, easy-to-digest entertainment via mobile, it’s no surprise video marketing is growing exponentially. Even small businesses can no longer afford to ignore the . . . CONTINUE READING

Call a plumber! Home service firms need memorable numbers

Call a plumber! Home service firms need memorable numbers

If you’re an architect, property manager, home security specialist or home services contractor, marketing strategy may not be your top priority. At the same time, your business is likely to . . . CONTINUE READING

New marketing trends for 2017: More AI, VR, AR and live streaming

New marketing trends for 2017: More AI, VR, AR and live streaming

As marketing technology continues to rapidly evolve, so must marketers stay on top of the trends to keep up with their competition. That’s especially true for those whose work involves . . . CONTINUE READING